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Course Outline
Introduction
Overview of Magento
- An Introduction to Magento
- The Benefits of Magento
- Understanding the Core Components of Magento
Managing Categories
- Creating Root Categories
- Creating Subcategories
- Managing Categories
- Working with Page Design
Managing Attributes
- Understanding Product Attributes
- Creating an Attribute
- Creating an Attribute Set
- Assigning Attribute Sets to Products
- Managing Attribute Sets
Listing Store Products
- Adding a Simple Product
- Adding a Configurable Product
- Adding a Grouped Product
- Adding Products to Categories
Inventory Configuration and Management
- Configuring Inventory Settings
- Managing Product Inventories
Order Management
- Processing Purchase Orders
- The Checkout Process
- Shipping Options and Delivery Tracking
- Tracking Payments and Invoicing
- Managing Customer Ratings and Reviews
Marketing Promotions
- Product Catalog Pricing Rules
- Shopping Cart Pricing Rules
- Newsletters and Promotional Emails
Customer Management
- Managing and Grouping Customers
- Managing Customer Groups
Reports
- Types of Reports
- Running and Generating Reports
- Updating Sales Report Statistics
SEO Best Practices
- Introduction to Metadata Fields
- Sitemap Management
- Managing Catalog URLs
Running and Managing Multiple Websites and Stores
- Solutions for Running and Managing Multiple Websites and Stores
- Best Practices for Running and Managing Multiple Websites and Stores
Closing Remarks
Requirements
- Foundational knowledge of e-commerce concepts
- Basic experience with computer usage
Audience
- Merchants aiming to set up a new Magento store
- Merchants seeking to enhance the management of their existing Magento store
21 Hours
